Starbucks reshuffling will trim its upper ranks

Starbucks plans to thin out its executive ranks as part of a corporate reshuffling that it hopes will help revitalize sales and hasten its growth overseas.
The global coffee behemoth will lay off some non-retail employees at the vice president and senior vice president level, a spokeswoman said this week. In a memo last week, CEO Kevin Johnson notified employees of a reorganization that is designed to help the company expand internationally, particularly in fast-growing markets like China.
“We must increase the velocity of innovation that is relevant to our customers, inspires our partners, and is meaningful to our business,” Johnson wrote in the note.